I wrote demo copy for over 30 Squarespace templates, completing about one per week. Targeting specific verticals, copy for each template was developed around a persona I created and involved extensive research into their respective industries. I worked closely with the template designers to make sure the copy met high typographic and design standards. I also wrote product descriptions for each template. Below are some of my favorites.



Click on any tile below to be redirected to the Squarespace template store. There, you can read the corresponding product description and preview the template to read its demo copy in full.